Decide on a Vlog Niche that has Money Making Potential
- Identify your interests
- Identify your skills
- Check out the profitable vlog ideas in Chapter 2 to see if they are a good fit for you
- Check demand and scope with keyword research
- What affiliate marketing opportunities exist with this niche?
Starting a Successful Vlog
- Define the purpose of your vlog
- Define your vlogging style
- Look to see what other vloggers are doing
- Identify and learn everything you can about your target audience
- Decide on your vlog brand
- Use YouTube for your vlog
- Create your YouTube channel
- Create appealing channel art
- Plan your video content and schedule
Create Great Videos
- Create a video script and storyboard
- Get the best quality recording equipment for your budget
- Use Windows Movie Maker or iMovie for video editing
- Be passionate in all of your videos
- Test your videos to see what is working and what isn’t
Optimize your YouTube Videos
- Conduct keyword research for every video and create a list of the best keywords
- Write a compelling title that includes your main keyword
- Write a keyword rich description with any external links at the beginning
- Use some keywords for video tags
- Speak your main keywords in each video
Promoting your Vlog
- Tell everyone that you know about your vlog
- Use Reddit
- Use Facebook
- Use Twitter
- Use Instagram
- Use Quora to answer questions
- Make comments on videos posted by popular YouTubers
- Use the YTTalk forum
- Use Empire.kred
- Respond to all comments you receive for your videos quickly for greater engagement
Free Tools to Grow your YouTube Channel
- TubeBuddy
- YouTube Creator Studio
- Buffer.com
- Audio Hero
- Snappa
- Repost for Instagram
Ways to Monetize your Vlog
- YouTube Partner Program and Google AdSense ads
- Affiliate marketing
- Merchandising
- Sell your own products and services
- Brand sponsorship
- Funding platforms e.g. Patreon.com
Vlogging Best Practices
- Always create high quality videos
- Consistency
- Focus on growing your subscriber base
- Know what is working and what isn’t